Sweet and savory treats are ideal for special occasions and showing appreciation, support and care. By Nyah Marshall | asicentral.com Thoughtful food gifts are a winner […]

It’s free and effective. Here’s how to inspire satisfied customers to talk you up. By Sara Lavenduski | asicentral.com Word-of-mouth marketing is critical for a business […]

Young women on TikTok and other social media platforms are sharing their aesthetic and self-care rituals online. There are opportunities for promo in this Gen Z […]

Trends in Sustainable Fashion PROMO INSIDERS | asicentral.com The conversation around sustainable fashion has evolved rapidly over the last five years. Back when Dr. Noshua Watson […]

Spiking coronavirus cases have spurred some event cancellations, but trade show organizers as well as signage and display suppliers say business has stayed strong. By Theresa […]

The retailer hit the mark on several fronts, creating eco-friendly, gender-neutral clothing and promoting it via livestreamed shopping events. By Theresa Hegel |  asicentral.com A new […]

These brands are getting creative with how their garments are made. By Theresa Hegel |  asicentral.com A number of fashion brands are looking at ways to […]

U.S. Olympians received a haul of branded merchandise that they showcased on TikTok to great response. By Christopher Ruvo |  asicentral.com There are a lot of […]

Several apparel brands are using QR codes and NFC technology to create “digital passports” that allow consumers to track a garment’s lifecycle. By Theresa Hegel | […]